Shooting target

The goal of our team was to create an image video for a residential complex. The shooting was organized outside the city, in the Kyiv region. It was important to emphasize the fact that the residential complex is located in the forest, so we tried to find a place at the end of November where it would be beautiful and possible to turn winter into summer or at least a warm season. Also, for a “cozy picture”, we needed low pines, because most pines are six to eight meters of a bare pole, without greenery.

The plot of the video

According to the plot, a girl is meditating in the frame, enjoying the clean pine air. The idea was to show that living in a residential complex, thanks to the silence and clean air, you feel like you are in a forest. At the end of the video, the viewer understands that the girl was not in a forest clearing, but in the cozy atmosphere of her apartment.

Production

Video filming was organized in 2 locations in Kyiv and outside the city:

Pine forest. The stage of shooting the scene with the girl in the forest was carried out from different angles. In the process of shooting, the camera takes a closer shot, focusing on the peaceful face of the girl.

Studio. The camera was retracted from a close-up of the girl’s face to the general plan of the interior of the apartment in several stages. During the shooting, stabilization systems were used to “fly” the camera.

Post-production

Due to the cool weather (-5 °C), we had to remove the red fingers and red nose of the actress. We also had to “raise the temperature” in the frame, make the picture warmer, add colors and brightness. An animated packshot with the LCD logo was created at the end of the video. Recorded voice-over, superimposed inter-noises and music.