The goal of our team was to create an image video for a residential complex.

Video concept

The main idea was to show that the residential complex is comfortable for children, so we decided to make a graphic design in the form of 3D children’s blocks. Also, we started from the design of the site, on which the infrastructure logos are displayed in the form of squares. Stylistically, in the video, the cubes and the entire text part are linked to objects, ensuring the integrity of the graphics.

Shooting process

In the first part of the video, in order to create a positive image, we showed finished houses that have already been built. Many angles had to be abandoned because there were scaffolding, building materials, as well as unfinished houses of a neighboring residential complex in the background.

In the second part, we used images (renders) of those houses that have not yet been built or are not fully ready.

Post-production

Speaker. Solid male voice – inspiring confidence.